UTM Builder
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UTM Generator

Use this UTM generator to turn any URL into a trackable link. Type your values and the UTM URL is generated instantly, with no page reloads and no signup.

It is built for the everyday marketing workflow: one link per ad, email or social post, written with consistent names so your reports stay clean.

Main UTM Builder

Generate clean campaign URLs in real-time, then save to history.

Your generated UTM link will appear here instantly.

QR Code Generator

QR code will appear here

What a UTM generator does

UTM stands for Urchin Tracking Module. The generator joins your URL and your chosen values into one string such as ?utm_source=google&utm_medium=cpc&utm_campaign=brand. The destination page loads normally; the parameters are only read by your analytics tool.

Fast way to generate good UTM codes

  • Use one source per platform: google, facebook, linkedin, newsletter.
  • Use a small fixed list of mediums: cpc, social, email, referral, affiliate, display.
  • Put dates or product names in the campaign: black_friday_2026, new_plan_launch.
  • Use content to label variants: banner_a, banner_b.

Generate many UTM links at once

If you are tagging a whole launch, the bulk UTM builder takes a list of URLs and a list of channels and produces every combination, ready to download as CSV.

Check an existing link

Already have a long tracked URL? The UTM checker parses it, lists each parameter and flags missing or inconsistent values so you can fix it before launch.

Frequently Asked Questions

Are UTM codes case sensitive?
Yes. Analytics reports treat Email and email as different mediums. The generator lowercases every value to avoid duplicate rows.
Does a UTM link change the page my visitors see?
No. The parameters are ignored by the page itself and only recorded by analytics tools.
How long can a UTM value be?
Keep values short and readable. This tool allows up to 100 characters for source and medium and 120 for campaign, term and content.
Is the UTM generator free?
Yes. Generating, copying and downloading QR codes is free and works without an account.

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